Speakers : Jeff Sauro, Tim Bosenick, Lee Cooper    

5 consejos para proteger a tu marca

contra las falsificaciones

HOW TO REGISTER
A TRADEMARK IN  
THE UNITED STATES

FREE TOOLKIT

FREE TOOLKIT

Who's this toolkit for?

What's inside?

About Red Points

In Red Points we specialize in Intellectual Property protection and defend brands online, using a combination of our experienced analysts and our proprietary technology. Our technology is the core of our protection solution, it employs machine learning algorithms that scan the internet and identify all IP infringements. We then validate and remove infringements, all the while reporting the details of each infringement in real time for our clients.

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Copyright © 2017 Red Points Solutions | Privacy Policy

In Red Points we specialize in Intellectual Property protection and defend brands online, using a combination of our experienced analysts and our proprietary technology. Our technology is the core of our protection solution, it employs machine learning algorithms that scan the internet and identify all IP infringements. We then validate and remove infringements, all the while reporting the details of each infringement in real time for our clients.

 

About Red Points

About the Speakers

What's inside?

The main objective of this webinar organized by Red Points is to describe actionable tactics that businesses of all sizes, including small and medium ones, can use when scaling their brands from local markets to a worldwide audience.

The tips will be mainly drawn from Karen Post’s professional experience, who has been working for more than 30 year in Branding and Communications with organizations that range from start-ups to Fortune 500 companies such as ACNielsen, Pepsi and Procter & Gamble.

The webinar will also count with the participation of Toni Pérez, VP of Marketing and Product at Red Points, who will be talking about the most common risks in brand management from the Intellectual Property Rights perspective.

Here are some of the topics that will be covered:

  • Building and communicating your brand, with real examples.
  • Differences and similarities between local and global branding.
  • Promoting your reputation among opinion makers.
  • How to protect your business against brand abuse.

Protecting your brand with trademarks   

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July 11th, 9:00 AM PST. 12 PM EST

HOW TO REGISTER
A TRADEMARK IN 
THE UNITED STATES

FEATURED SPEAKER 
Maysa Razav, Head of Anti Counterfeit for INTA

Who's this toolkit for?

Trademarks are a powerful and essential step in protecting businesses and products. Many brand owners may not be able to afford a lawyer to help this process, but want to know how trademarks work, what exactly can be trademarked and what to expect in the registration process.  

In this toolkit we cover:

An overview of American trademark for those not in the know

How to get a trademark in the US for your company or product

An explanation of the strongest trademarks available

How to see if your trademark is truly original

An overview of American trademark for those not in the know 

How to get a trademark in the US for your company or product 

An explanation of the strongest trademarks available 

A guide to registering trademarks for brands looking to protect their company or product.   

This free guide is perfect for new business owners, product innovators and start-ups who have a need to know about American trademark.

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How to see if your trademark is truly original.