Speakers : Jeff Sauro, Tim Bosenick, Lee Cooper
5 consejos para proteger a tu marca
contra las falsificaciones
FREE TOOLKIT
In Red Points we specialize in Intellectual Property protection and defend brands online, using a combination of our experienced analysts and our proprietary technology. Our technology is the core of our protection solution, it employs machine learning algorithms that scan the internet and identify all IP infringements. We then validate and remove infringements, all the while reporting the details of each infringement in real time for our clients.
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In Red Points we specialize in Intellectual Property protection and defend brands online, using a combination of our experienced analysts and our proprietary technology. Our technology is the core of our protection solution, it employs machine learning algorithms that scan the internet and identify all IP infringements. We then validate and remove infringements, all the while reporting the details of each infringement in real time for our clients.
About the Speakers
The main objective of this webinar organized by Red Points is to describe actionable tactics that businesses of all sizes, including small and medium ones, can use when scaling their brands from local markets to a worldwide audience.
The tips will be mainly drawn from Karen Post’s professional experience, who has been working for more than 30 year in Branding and Communications with organizations that range from start-ups to Fortune 500 companies such as ACNielsen, Pepsi and Procter & Gamble.
The webinar will also count with the participation of Toni Pérez, VP of Marketing and Product at Red Points, who will be talking about the most common risks in brand management from the Intellectual Property Rights perspective.
Here are some of the topics that will be covered:
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July 11th, 9:00 AM PST. 12 PM EST
FEATURED SPEAKER
Maysa Razav, Head of Anti Counterfeit for INTA
Counterfeiters take advantage of every possible online marketplace in order to sell their products. DHgate is yet another site plagued by counterfeits - but brands don’t have to suffer.
This free toolkit will teach brands the process required to have infringing listings and products removed from DHgate.
This toolkit is for any company whose products are being counterfeited, or whose IP is otherwise infringed on DHgate.
The documents brands must prepare for this process
Registering a DHgate account and uploading IP details
Submitting IP infringement complaints
The step-by-step toolkit for reporting and removing IP infringements on DHgate. Your simple guide to removing counterfeits of your brand from DHgate.
The documents brands must prepare for this process
Registering a DHgate account and uploading IP details
Submitting IP infringement complaints