About the organizers
Easy ways to monitor your IP rights without dedicating staff time
Speakers : Jeff Sauro, Tim Bosenick, Lee Cooper
5 consejos para proteger a tu marca
contra las falsificaciones
COMBATING
REPEAT INFRINGERS
WEBINAR ON DEMAND
WEBINAR ON DEMAND
40 - 60 mins
About the Speakers
Gene Quinn
Founder of ipwatchdog.com and patent attorney
Gene Quinn is a patent attorney and a leading commentator on patent law and innovation policy. Mr. Quinn is the Founder and Editor of IPWatchdog.com, which he started in 1999. IPWatchdog.com has been recognized multiple times by the American Bar Association as a top 100 legal blog.
Sharpen your brand storytelling
Joan Porta
Brand Protection Director at Red Points
Joan has worked with online IP enforcement company Red Points for over five years and is their head of brand protection. He is a specialist in intellectual property rights online and enforcement. Joan has used his expertise to help create legal technology that can enforce IP rights online legally and quickly.
Ms Razavi has worked with INTA for over 5 years and has been on the frontline of the war against counterfeits.She leads the organisation's anticounterfeiting policy worldwide and oversees INTA's work in the middle east.
Maysa Razavi
External Relations Manager & head of Anticounterfeiting for INTA
It's very hard for brand owners to manage the issue on their own, especially now that the sale of counterfeits has become prevalent online "
What you will learn
How to build a brand protection strategy for both online and offline threats
Easy ways to monitor your IP rights without dedicating staff time
Expert tips on how to remove online infringements quickly
The essential information required to build a case against an infringer and how to collect this easily
Red Points is the technological solution to protect against counterfeits and brand abuse online. Our technology not only detects incidents but can remove them from marketplaces, social media, online ads, app stores, etc. Red Points tech gives legal teams the reach and documenting power they need to build strong cases against repeat infringers while giving them more time to do so. In using our solution, legal firms and departments can offer a higher level of service and protection to their clients.
Copyright © 2017 Red Points Solutions | Privacy Policy
Red Points is the technological solution to Intellectual Property (IP) infringements online. We use a combination of detection and evaluation technologies to scan the Internet for cases of trademark or copyright violations. Using our removal software, expert analysts and professional legal team, we are able to remove these incidents quickly and efficiently. Red Points is more than just a software package, it combines the strengths of an automated process with expert human analysis and the knowledge of our IP lawyers making our solution the fastest, and most comprehensive available.
About the organizers
About the Speakers
How to build a brand protection strategy for both online and offline threats.
What will you learn
The main objective of this webinar organized by Red Points is to describe actionable tactics that businesses of all sizes, including small and medium ones, can use when scaling their brands from local markets to a worldwide audience.
The tips will be mainly drawn from Karen Post’s professional experience, who has been working for more than 30 year in Branding and Communications with organizations that range from start-ups to Fortune 500 companies such as ACNielsen, Pepsi and Procter & Gamble.
The webinar will also count with the participation of Toni Pérez, VP of Marketing and Product at Red Points, who will be talking about the most common risks in brand management from the Intellectual Property Rights perspective.
Here are some of the topics that will be covered:
- Building and communicating your brand, with real examples.
- Differences and similarities between local and global branding.
- Promoting your reputation among opinion makers.
- How to protect your business against brand abuse.
Get expert insights on how
to stop persistent offenders
WATCH THE WEBINAR
Get expert insight on how to stop persistent offenders of your brand, designs or patents. Intellectual property protection has always been at the forefront of maintaining a competitive advantage and uniqueness over the competition. Modern day threats take place across multiple channels and different forms. A solid IP protection plan should be able to adapt to both online and offline threats. Red Points has teamed up with IP Watchdog to bring you expert tips from years of experience in the field.
In this webinar, the following topics will be discussed:
The key aspects every brand or IP protection strategy should contain
Online and offline tactics for protection and common blind spots
Case building techniques and helpful tools
Removal methods and possible juristiction issues.
TBC
xxx xxxx xxxx
Toni has been working in the internet industry in the last 10 years, and is an expert in the protection against brand abuse at Red Points. He’s in charge of Red Point’s IP monitoring and enforcement platform, a cornerstone of the company’s solution against brand abuse which detects more than 150,000 IP infringements every month..
Joan Porta
Brand Protection director at Red Points
Joan has worked with online IP enforcement company Red Points for over five years and is their head of brand protection. He is a specialist in intellectual property rights online and enforcement. Joan has used his expertise to help create legal technology that can enforce IP rights online legally and quickly.
IPWatchdog.com is the leading Intellectual Property Law Blog on the Internet. After being recognized as one of the top 100 legal blogs by the American Bar Association for 5 years in a row (ranking #1 in 2010, 2012 and 2013), in January 2014 we were inducted into the ABA Blawg Hall of Fame. Their focus is on the business, substance, and law of patents, technology and innovation. They write about intellectual property more generally, and wherever possible cover copyrights and trademarks.
Combating
Repeat Infringers
Strategies for Online and Offline Protection of IP
TBC
xxx xxxx xxxx
Toni has been working in the internet industry in the last 10 years, and is an expert in the protection against brand abuse at Red Points. He’s in charge of Red Point’s IP monitoring and enforcement platform, a cornerstone of the company’s solution against brand abuse which detects more than 150,000 IP infringements every month..
Expert tips on how to remove online infringements quickly
The essential information required to build a case against an infringer and how to collect this easily
IPWatchdog.com is the leading Intellectual Property Law Blog on the Internet. After being recognized as one of the top 100 legal blogs by the American Bar Association for 5 years in a row (ranking #1 in 2010, 2012 and 2013), in January 2014 we were inducted into the ABA Blawg Hall of Fame. Their focus is on the business, substance, and law of patents, technology and innovation. They write about intellectual property more generally, and wherever possible cover copyrights and trademarks.
Maysa Razavi
External Relations Manager & Head of Anti-counterfeiting for INTA
Ms Razavi has worked with INTA for over five years and has been on the frontline of the war against counterfeits. She leads the organisation's anti-counterfeiting policy worldwide and oversees INTA's work in the middle east.
Gene Quinn is a patent attorney and a leading commentator on patent law and innovation policy. Mr. Quinn is the Founder and Editor of IPWatchdog.com, which he started in 1999. IPWatchdog.com has been recognized multiple times by the American Bar Association as a top 100 legal blog.
Gene Quinn
IPWatchdog.com founder
"It's very hard for brand owners to manage the issue on their own, especially now that the sale of counterfeits has become prevalent online"
FEATURED SPEAKER
MAYSA RAZAVI
Head of Anti-counterfeiting for INTA
FEATURED SPEAKER
Maysa Razav, Head of Anti Counterfeit for INTA
FEATURED SPEAKER
Expert discussion on online & offline IP protection strategies